New posts incoming soon

Thursday, June 11, 2015

Cruelty-free & Vegan Brands.


After many hours of researching (and many more to come), here's a what-I-hope-is-helpful post about companies that are cruelty-free, certified and vegan. I haven't added every single brand that exists, as I'm honestly not that patient and it would be an extremely long list, but I'll add some useful links that you can use to see even more than the list that I've put together. Enjoy!




As promised, here's the post to follow up my post about why I'm going cruelty-free. To start with, I want to just state that I have spent many, many hours over the last couple of weeks researching cruelty-free and vegan companies, as well as the loopholes that companies can slip through in regards to legislation that concerns testing on animals. This said, as a disclaimer, all of these brands may not be entirely cruelty-free in other people's eyes, depending on what your view is. This also being said, companies may change at any point and begin testing on animals, and some of the brands below are sometimes stated as cruelty-free in one place, but then later not in another place. For now, I'll write down what I have managed to find in a small amount of time, but I will be coming back and updating this from time to time, because it helps me and to hopefully help you too! (for now, this is just a short list and a handful of the companies out there, let me know in the comments if you would like a longer list!).
Please note, that not all cruelty-free brands are certified with a Leaping Bunny or a PETA as being certified is a voluntary action and it isn't required by law that they carry certification if they are cruelty-free - even though it would be extremely helpful and more straightforward! Some are also still on the PETA list, even though some websites are saying that the companies aren't cruelty-free anymore. You have to bear in mind that a lot of it is down to your research and your own judgement. I will not judge you, I know I will accidentally purchase an item one day that isn't cruelty-free, it's very easily done, but for the majority of things I am aiming to try and help a little by going cruelty-free.

I shall say now that no list is 100% cruelty-free, unless the companies are PETA/Leaping Bunny certified. Do your research, your own judgement, and use products from companies that you feel comfortable using at your own discretion. We would all love it if companies would state purely in black and white whether they test or not, but this unfortunately is not the case. I'd like to think that I have stated correct products and ones that are cruelty-free, but please do not take just my word for it as trying to decipher company's loopholes in their testing policies can be extremely time-consuming and frustrating to understand.

Key;
In italics = cruelty-free, but owned by a parent company that isn't.
In bold = vegan brand.
Normal black = unlabelled brand.
Purple = Leaping Bunny/PETA certified.


  • A Perfume Organic (PETA)
  • Acure (Leaping Bunny)
  • a.dorn
  • Adorn (vegan and PETA)
  • Aesop (vegan and PETA)
  • Afterglow Cosmetics (Leaping Bunny)
  • Anastasia Beverly Hills
  • Arbonne (vegan)
  • Arctic Fox Hair Dye
  • Astonish
  • Argos own brand
  • Aveda (owned by Estee Lauder, PETA certified)
  • B. by Superdrug (vegan)
  • Badger
  • Bare Minerals (owned by Shiseido, PETA certified)
  • Barry M
  • Beauty Blender
  • Beauty Without Cruelty
  • Bulldog
  • Burt's Bees (owned by Clorox, Leaping Bunny certified)
  • By Terry
  • Charlotte Tilbury
  • Collection Cosmetics (some are vegan, some aren't.)
  • Co-op/The Co-Operative (mostly vegan, check packaging)
  • Cover FX (vegan and PETA)
  • DERMADoctor
  • Dermologica (PETA)
  • DeVita (vegan)
  • Drunk Elephant
  • Dolma Vegan Perfumes
  • e.l.f (makeup is vegan, brushes aren't, PETA)
  • Everyday Minerals (vegan, Leaping Bunny)
  • Eyeko
  • Eylure
  • Faith in Nature
  • Giovanni (PETA and Leaping Bunny)
  • GOSH (PETA)
  • Hard Candy
  • Holland & Barrett (some V, check packaging)
  • Honesty Cosmetics
  • Hourglass (PETA)
  • Hurraw! Balm (vegan and Leaping Bunny)
  • Illamasqua
  • IT Cosmetics (PETA)
  • JASON (Leaping Bunny)
  • Jeffree Star Cosmetics (vegan)
  • John Frieda (owned by parent company that tests)
  • Kat Von D (owned by parent company that tests)
  • Kiss My Face
  • Lee Stafford
  • Limecrime (vegan, Leaping Bunny)
  • Liz Earle (owned by Avon, Leaping Bunny certified)
  • LORAC
  • LUSH Cosmetics (PETA, some vegan available)
  • Makeup Academy
  • Makeup Revolution London
  • Manic Panic (PETA)
  • Maria Nila (vegan, PETA)
  • Marks & Spencer's own brand
  • Meow Meow Tweet (vegan, Leaping Bunny)
  • Michael Todd (PETA)
  • Model's Own
  • Molton Brown (Leaping Bunny)
  • Montagne Jeunesse
  • Moroccanoil
  • Morrison's own brand
  • MULondon (vegan, Leaping Bunny)
  • NARS (owned by Shiseido)
  • Natural Collections
  • Natural Soapworks
  • Nip + Fab
  • No7 by Boots (I can't find that Boots itself is cruelty-free)
  • NYX (owned by L'Oreal, PETA certified)
  • Obsessive Compulsive Cosmetics (OCC) (vegan, PETA)
  • Pai (vegan, Leaping Bunny)
  • Paul Mitchell (Leaping Bunny)
  • Pukka
  • Pur Minerals (PETA)
  • Real Techniques (vegan)
  • REN (PETA)
  • Red Apple Lipstick
  • Sainsbury's own brand
  • Seventeen
  • Smashbox (PETA certified, but many sites say differently)
  • Soap & Glory
  • SugarVenom (vegan)
  • Sugarpill (PETA)
  • Superdrug (mostly vegan)
  • Supergloop! (vegan and PETA)
  • Tarte (owned by Kose, PETA certified)
  • Tescos own brand
  • The Body Shop (owned by L'Oreal, Leaping Bunny certified)
  • Thesis (vegan, PETA)
  • Tom's of Maine (vegan, PETA)
  • Too Faced (PETA)
  • Tyra (by Tyra Banks)
  • Urban Decay (owned by L'Oreal, Leaping Bunny certified)
  • Weleda
  • WEN (Leaping Bunny)
  • Wet 'n' Wild (PETA)
  • Yes to (Carrots/Tomatoes/Cucumber/Blueberries/Grapefruit)
  • Zoeva
For now, these are just a few as I was dying to do a post and get something up on the blog stating a few. Obviously some of the above companies do offer some vegan choices, even if they aren't completely vegan as a whole - you just have to check out the options that they have. I myself am not a vegan due to personal choices, but I'm all for people that are vegan. As far as I am aware - as I'm still extremely new to all of this - the law in Europe now states that finished products and ingredients are NOT allowed to be tested on animals, so most products that are being made after 2004 should be cruelty free. However, if the products are sold in countries such as China, where testing on animals is required by law before it comes into contact with humans, then it is not cruelty free as it needs to be tested before being sold in that country. Meaning the whole line is tested. Also, companies can technically state that a finished product is cruelty-free if it hasn't been tested when it's finished, but the ingredients can be. I'm thinking that the majority of places that have their own brand are cruelty-free, as it's a cheaper option for them, but it's always best to double-check beforehand, just in case they aren't. The best advice is; look for a logo that states they're cruelty-free and/or vegan, if there's no logo ask a member of staff, consult the Internet with your questions, email the company if you would rather wait for a response personally, and just do your research thoroughly. There's a lot of loopholes when it comes to cruelty-free legislation and regulations, so research is key. Due to this, I'm giving you a link to some of the websites I've used so far that have helped me, along with asking staff members in various shops.

Nicole x
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